Booking Nasty C Details

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Who is Nasty C?

Nsikayesizwe David Junior Ngcobo, who is more popularly known as Nasty C, is the voice of his generation. The multi-award winning South African rapper originates from Durban in the KwaZulu-Natal Province, and has been dubbed “The Coolest Kid In Africa.” He takes this role seriously and has said: “I never chase the dream, I design it.” Now he is amplifying that voice and embracing his global audience.

What is currently busy with?

Recently signed to Def Jam Records, through a joint venture with Universal Music Africa, the 23-year-old rapper is prepping for the release of his third album, Zulu Man With Some Power. The signing sees the South African artist join a music royalty roster that includes the likes of Kanye West, Justin Beiber and Nas.

Future plans?

A legend-in-the-making himself, Nasty C says: “It’s powerful to be a part of the Def Jam family. It’s an iconic record label and has made the careers of many of the artists I look up to.” For five years, Nasty C has had a singular focus: to push the boundaries of his own potential. As a result, the rapper-producer has released three mixtapes, two albums and featured on pan-African and international chart-toppers.

Achievements?

This hitmaker has been the most streamed South African artist on Apple Music for four years in a row. With over 120 million streams, Nasty C’s sophomore effort, Strings And Bling, was the most streamed South African and African album on the streaming platform in Sub-Saharan Africa.